The Brief

Enhance public engagement and support for animal welfare by redesigning the Louisiana SPCA’s online presence. Develop a user-friendly WordPress site that reflects the organization’s mission to promote humane pet adoption, rescue, shelter, and veterinary services. Optimize the site’s UX to ensure easy navigation and accessibility, encouraging community involvement. Implement essential integrations, including a donation platform, a pet adoption feed, and marketing tools. Streamline the site to amplify outreach efforts and deliver noticeable impact on donation KPIs.​