Business to Business
Growing a brand for a growth management platform.
Align is a growth management software for companies and their teams that help them manage the higher-level strategic goals of the organization. They provide tools to plan and communicate shared priorities for everyday focus on the right things. Align helps companies create and maintain daily focus by implementing smart business habits like Daily Huddles and priority tracking. Using software makes it easier for growing businesses to implement a system of accountability, transparency, and performance reporting, enabling them to reach their goals.
Back to business basics.
Align approached us during a phase of rapid growth, in search of an online interface that could support its broadening user base. With over 800 companies worldwide, our task was to create a technologically inspired website that could lead users through the sales funnel, while educating them along the way. The result was a custom, easy-to-navigate WordPress site that was rich with color and full of personal success stories and real quotes.
In addition to their new website, we worked with Align to revamp their branding in everything from business cards, to social media styles, and conference materials.